Communicating technology’s value is critical for any CIO seeking to curry favor for their digital business initiatives. Legions of former CIOs can attest that engaging C-suite colleagues and the board of directors in buzzword bingo may doom even the best laid tech plans.
When it comes to articulating the business value of technology, IT leaders must think and speak like their business peers, says Art Langer, academic director of Columbia University’s executive masters of science in technology management program. That means toning down the tech talk rhetoric in favor of more palatable, business-friendly themes.
“Nobody is interested in talking about technology,” says Langer, who helps IT leaders learn how to communicate to board members.
With the pandemic shaking up businesses worldwide, CIOs must be conversant in concepts that help them articulate the value of delivering both high-quality employee experiences (EX) and customer experiences (CX), using digital technologies.
Here CIO.com leans on the wisdom of CIOs, consultants and analysts to define key business constructs with which IT leaders should become familiar.