Senior Content Marketing Specialist (Remote, Enterprise/Campaign Focus) at Animalz

Are you from India? 🇮🇳

Join Our Team as an Experienced Content Writer at Animalz

Animalz is on the lookout for a talented and experienced content writer. This role involves overseeing and executing content strategies for a portfolio of high-growth B2B technology clients in our Enterprise and Campaigns accounts. In this position, you will craft audience-focused content that not only captivates but also delivers measurable results, all while adhering to our established frameworks.

Your Core Responsibilities

This role is primarily focused on writing. Much of your time will be spent producing exceptional content, including:

• High-Performing Content Creation: Write blogs, guides, landing pages, email nurtures, and more, ensuring alignment with SEO best practices and customer intent.
• Content Strategy Execution: Implement and adapt content strategies developed by Heads of Content based on evolving customer needs and feedback.
• Freelance Writer Management: Assign and manage freelance writers for your accounts, ensuring timely and quality content delivery.
• Content Audit and Optimization: Review, refresh, and optimize existing content to enhance performance across search, conversion, and engagement metrics.
• Content Calendar Management: Oversee content calendars and delivery pipelines, balancing quality and output volume.
• Performance Reporting: Create monthly performance reports for managed customers, communicating key insights in alignment with their goals.
• Collaborate with Design: Work with design teams to create engaging graphics and design briefs for various deliverables.
• Knowledge Sharing: Participate in team knowledge-sharing sessions, contributing expertise while learning from others.
• Internal Initiatives Contribution: Engage in projects like research on new service offerings and improvements to AI-assisted workflows.

What We’re Looking For

• Experience: 4–6 years in content marketing, preferably within a B2B SaaS or agency context.
• Exceptional Writing Skills: Ability to produce publication-ready content with minimal revisions across various formats, adapting voice to different brand personas.
• Strategic Execution Capabilities: Translate established strategies into consistent, high-quality content delivery based on performance metrics.
• Customer Insight: Effectively communicate with customers and build trust through transparency and insights into their needs.
• Technical Curiosity: Quickly understand complex technologies and convey them in a clear and persuasive manner.
• Content Operations Management: Oversee multiple accounts and contributors while ensuring quality and deadlines are met.
• AI Fluency: Familiarity with AI tools to enhance content workflows and stay updated on best practices.
• Analytical Mindset: Utilize data to improve content performance, measuring effectiveness and iterating as necessary.
• Adaptability and Ownership: Proactive in navigating ambiguities, trying new tactics, and adjusting approaches as needed.

Our Values

At Animalz, our values shape our interactions with customers and each other. We’re searching for team members who embody these principles:

• Value Over Vanity: We measure our success by the impact we have on our customers rather than superficial accolades.
• Two Steps Ahead: We proactively anticipate needs and solve potential challenges before they arise.
• Power Source, Not Power Trip: Our leadership is grounded in service, focusing on empowering our teams and clients.
• Pursue Mastery: We value continuous learning and collaboration to enhance our craft.
• Balanced Approach: We unify creativity, analysis, and technology to achieve meaningful results without compromising our human touch.
• In the Arena: We actively engage in experimentation and thought leadership within our industry.

Your First 90 Days: A Roadmap to Success

Days 1-30: Learn & Integrate

• Complete onboarding and gain mastery over our tools and processes.
• Deep dive into your assigned customer accounts.
• Create initial content deliverables with guidance.
• Build relationships with your team and customers.

Days 31-60: Execute & Own

• Take ownership of 1-2 customer accounts.
• Begin managing freelance writers and content calendars.
• Present your first performance reports to clients.
• Contribute actively to team meetings and internal initiatives.

Days 61-90: Drive Impact

• Own content execution for 3-4 customer accounts.
• Lead strategy refinements based on collected data.
• Share your expertise and improve our processes.
• Demonstrate measurable improvements in content performance for your clients.

Working Arrangements

This is a fully remote position available for applicants in EMEA and North/South America. We require at least 4 hours of overlap with US time zones (EST/PST) for effective collaboration.

Compensation and Benefits

The salary range for this role is $70,000 – $85,000 USD annually, with compensation based on experience, skills, and demonstrated impact in prior content marketing roles. Benefits include:

• Health and vision insurance (US only)
• 401(k) retirement plan (US only)
• Unlimited PTO policy
• Flexible working schedule
• Wellness stipend
• Team lunch stipend
• Technology stipend
• Learning stipend

Diversity, Equity & Inclusion

Animalz values diverse perspectives as a strength. We are committed to creating an inclusive work environment where all individuals can thrive. We encourage applications from historically underrepresented groups in tech and marketing, including people of color, women, LGBTQ+ individuals, and those from varied socioeconomic backgrounds.

Equal Opportunity Statement

As an equal opportunity employer, Animalz does not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, or any other legally protected characteristic.

How to Apply

If you’re ready to take the next step in your career, please complete the application form here.

We can’t wait to meet you!

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