Virtual Content Marketing Specialist, SEO at Animalz

Are you from India? 🇮🇳

Join Our SEO Team as a Content Marketer

As a Content Marketer within our SEO team, you will be tasked with crafting and optimizing content for a variety of B2B technology clients. You’ll collaborate closely with the Head of Content and the Associate Head of Content, who will guide you in strategic direction, training, and consistent feedback to help you flourish in your role.

Your Role and Responsibilities

This position primarily focuses on writing. You’ll generate SEO-centric content, which includes both new articles and refreshing existing pieces to enhance organic visibility while supporting our clients’ business objectives. You’ll also participate in client calls with senior team members, learn how to interpret performance data, and help uphold quality standards across your accounts.

Key Responsibilities

• Create SEO Content: Write blogs, guides, and landing pages aligned with customer strategies and search intent.
• Analyze Existing Content: Investigate underperformance and recommend improvements based on technical SEO factors, competitive analysis, and content quality.
• Optimize Existing Content: Refresh and enhance current content for better search rankings and user engagement.
• Account Management: Oversee content for about 3 customer accounts to maintain quality and meet deadlines.
• Client Engagement: Attend customer calls with senior content leaders.
• Reporting: Learn to create performance reports and effectively communicate results to clients.
• Freelancer Oversight: Occasionally review freelancer outputs to ensure they meet quality standards.
• Design Collaboration: Work with design teams to create engaging graphics and visuals for your content.
• Knowledge Sharing: Contribute to team knowledge-sharing initiatives and internal projects.

Desired Qualifications

• Experience: 2–4 years in content marketing, preferably in B2B SaaS or agency environments.
• Writing Skills: Proficient writing and editing abilities with a strong grasp of SEO concepts (keyword research, on-page optimization).
• Tool Proficiency: Familiarity with content and analytics tools such as Google Analytics, Ahrefs, and Clearscope.
• AI Familiarity: Knowledge of AI tools like ChatGPT and Claude, with the ability to use them to enhance quality writing.
• Technical Curiosity: Interest in understanding how software products function for clearer writing.
• Reliability: Consistently deliver quality work, even when balancing multiple projects.
• Receptiveness: Open to feedback and eager to refine your skills.
• Communication Skills: Strong communication and remote collaboration abilities.

Our Core Values

At Animalz, our values shape how we interact with customers, team members, and the content we create:

• Value Over Vanity: We prioritize customer impact over superficial accolades.
• Two Steps Ahead: We approach problems proactively and strategically.
• Power Source, Not Power Trip: Our leadership is rooted in service, energizing those around us.
• Pursue Mastery: We are committed to ongoing learning, evolution, and experimentation.
• Left Brain, Right Brain, Robot Brain: Our finest work combines creativity, analysis, and intelligent AI utilization.
• In the Arena: We embrace bold experimentation while immersing ourselves in our customers’ industries.

Your First 90 Days

Days 1–30: Learn & Integrate

• Complete onboarding and familiarize yourself with our tools, processes, and editorial standards.
• Deep dive into your assigned customer accounts with support from your Head of Content.
• Create initial content deliverables with ongoing feedback and review.
• Establish rapport with your team members.

Days 31–60: Execute & Grow

• Assume writing responsibilities for 2–3 client accounts.
• Participate in customer calls alongside your Head of Content or Associate Head of Content.
• Start learning how to create performance reports.
• Engage in team meetings and discussions.

Days 61–90: Own & Contribute

• Independently manage writing for approximately 3 accounts.
• Provide consistent quality work delivered on schedule.
• Take an active role in client communication.
• Share knowledge and contribute to team improvements.

Working Arrangements

Location: Fully remote, anywhere in the world.

Timezone Requirements: Must have at least 4 hours of overlap with U.S. timezones (EST/PST) for effective collaboration with our team and clients.

Compensation & Benefits

Salary Range: $60,000 – $70,000 USD annually, based on experience, skills, and demonstrated impact in previous content marketing roles.

• Unlimited PTO policy
• Flexible working schedule
• Technology Budget
• Learning Budget
• Health & Wellness Stipend
• Team Lunch Stipend
• Health & Vision Insurance (U.S. only)
• 401(k) Retirement Plan (U.S. only)

Diversity, Equity & Inclusion

At Animalz, we celebrate diverse perspectives. We are dedicated to cultivating an inclusive workplace where individuals from all backgrounds, experiences, and identities can thrive. We strongly encourage applications from historically underrepresented groups in tech and marketing.

Equal Opportunity

Animalz is an equal opportunity employer. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, protected veteran status, disability, or any other protected characteristic.

How to Apply

If you’re ready to apply for this exciting role, please complete the application form here.

We can’t wait to meet you!

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